It’s been a year since the launch of RedRock Lager Beer at the BeerFest 2010. This year they’re back once again for BeerFest 2011! RedRock Lager was created by and for beer lovers. Brewed with passion using the finest quality ingredients. The beer is brewed in Australia and is the very first beer brewed by [...]

Check it out at www.redrocklager.com

Leading Mexican beer brand Corona is trying to shed its vacation in a bottle positioning and ubiquitous beach image due to 4 years of steep decline in revenue and market share. Will dropping its beach image for opposite sex humor work? Once you dig deeper, Corona’s decline is due to severe economic recession, not because [...]