BrandXtra by BrandHub http://www.brandhub.com/blog Topical, fun, and bizarre branding news, stories and insights. Brought to you by BrandHub. Thu, 15 Sep 2011 05:10:18 +0000 en hourly 1 http://wordpress.org/?v=3.1.3 Desire to Please Wall Street May Be Hurting Brands http://www.brandhub.com/blog/desire-to-please-wall-street-may-be-hurting-brands/?utm_source=rss&utm_medium=rss&utm_campaign=desire-to-please-wall-street-may-be-hurting-brands http://www.brandhub.com/blog/desire-to-please-wall-street-may-be-hurting-brands/#comments Tue, 06 Sep 2011 03:43:44 +0000 admin http://www.brandhub.com/blog/?p=1140

Are US brands going on a crash diet?

[Read more..]

]]> http://www.brandhub.com/blog/desire-to-please-wall-street-may-be-hurting-brands/feed/ 0 Madonna Sued Over ‘Material Girl’ Line http://www.brandhub.com/blog/madonna-sued-over-material-girl-line/?utm_source=rss&utm_medium=rss&utm_campaign=madonna-sued-over-material-girl-line http://www.brandhub.com/blog/madonna-sued-over-material-girl-line/#comments Tue, 06 Sep 2011 03:39:04 +0000 admin http://www.brandhub.com/blog/?p=1137

Madonna could always rename her line to “Like a Virgin”.

[Read more..]

]]> http://www.brandhub.com/blog/madonna-sued-over-material-girl-line/feed/ 0 A virtual store with no products http://www.brandhub.com/blog/a-virtual-store-with-no-products/?utm_source=rss&utm_medium=rss&utm_campaign=a-virtual-store-with-no-products http://www.brandhub.com/blog/a-virtual-store-with-no-products/#comments Fri, 02 Sep 2011 06:44:53 +0000 admin http://www.brandhub.com/blog/?p=1134

Check out the new South Korean virtual store using smart phone app to order and deliver your goods.

[Read more..]

]]> http://www.brandhub.com/blog/a-virtual-store-with-no-products/feed/ 0 Hoysan Brand Launch http://www.brandhub.com/blog/hoysan-brand-launch/?utm_source=rss&utm_medium=rss&utm_campaign=hoysan-brand-launch http://www.brandhub.com/blog/hoysan-brand-launch/#comments Fri, 02 Sep 2011 06:39:14 +0000 admin http://www.brandhub.com/blog/?p=1129

Hoysan is Singapore’s leading terminal operator, providing stevedoring, transportation, transportation and warehousing services. BrandHub was commissioned to design the new brand logo, uniform, collaterals and website.

Check out the photos from the brand launch event.

www.hoysan.com

]]> http://www.brandhub.com/blog/hoysan-brand-launch/feed/ 0 Progeniq’s new website launched http://www.brandhub.com/blog/progeniqs-new-website-launched/?utm_source=rss&utm_medium=rss&utm_campaign=progeniqs-new-website-launched http://www.brandhub.com/blog/progeniqs-new-website-launched/#comments Wed, 17 Aug 2011 09:33:49 +0000 admin http://www.brandhub.com/blog/?p=1121

BrandHub has just launched the new website for Progeniq.

Progeniq is the worldwide leader for hardware and software acceleration in the High Performance Computing industry. They specialize in acceleration of compute infrastructure, through their patent-pending hardware and software technologies.

http://www.progeniq.com/

]]> http://www.brandhub.com/blog/progeniqs-new-website-launched/feed/ 0 Brand Finance Singapore Forum 2011 http://www.brandhub.com/blog/brand-finance-singapore-forum-2011/?utm_source=rss&utm_medium=rss&utm_campaign=brand-finance-singapore-forum-2011 http://www.brandhub.com/blog/brand-finance-singapore-forum-2011/#comments Wed, 17 Aug 2011 09:08:54 +0000 admin http://www.brandhub.com/blog/?p=1115

The Brand Finance Forum, co-organised by Brandhub, is in its fourth year running and is held in partnership with the Singapore Management University (SMU). Held on 16 August 2011, the event saw more than 100 participants gathered in the Mochtar Riady Auditorium. The event saw speakers from various industries give their insights on the theme, “Adding Value through Brand Alignment”.

VIew the photos from the event on our facebook page.

You can download Brand Finance Singapore Top 100 Brands 2011 and the official press release for the event.

]]> http://www.brandhub.com/blog/brand-finance-singapore-forum-2011/feed/ 0 YSL wins red soles battle http://www.brandhub.com/blog/ysl-wins-red-soles-battle/?utm_source=rss&utm_medium=rss&utm_campaign=ysl-wins-red-soles-battle http://www.brandhub.com/blog/ysl-wins-red-soles-battle/#comments Thu, 11 Aug 2011 04:17:33 +0000 admin http://www.brandhub.com/blog/?p=1112

Surprising turn of tables… good foresight, judge. Guess colour trademarking for such a common commodity will just result in big brands clamouring to ‘reserve’ every possible “shade” of colour for themselves and suing everyone else. You think?

[Read more..]

]]> http://www.brandhub.com/blog/ysl-wins-red-soles-battle/feed/ 0 Clapboard paradise where shopping is still in fashion http://www.brandhub.com/blog/clapboard-paradise-where-shopping-is-still-in-fashion/?utm_source=rss&utm_medium=rss&utm_campaign=clapboard-paradise-where-shopping-is-still-in-fashion http://www.brandhub.com/blog/clapboard-paradise-where-shopping-is-still-in-fashion/#comments Mon, 08 Aug 2011 06:10:33 +0000 admin http://www.brandhub.com/blog/?p=1109

Great destination shopping experience and you get discount too. Our neighbourhood premium outlet mall will be ready in November in Kulai, Johor Bahru. Wonder how that will compare.

[Read more..]

]]> http://www.brandhub.com/blog/clapboard-paradise-where-shopping-is-still-in-fashion/feed/ 0 Ryanair customer service reaches ‘new heights’ http://www.brandhub.com/blog/ryanair-customer-service-reaches-new-heights/?utm_source=rss&utm_medium=rss&utm_campaign=ryanair-customer-service-reaches-new-heights http://www.brandhub.com/blog/ryanair-customer-service-reaches-new-heights/#comments Mon, 08 Aug 2011 05:59:22 +0000 admin http://www.brandhub.com/blog/?p=1105

Budget airline Ryanair is in trouble again over its treatment of its passengers:

“A Ryanair passenger who had a heart attack in his seat was offered a sandwich and a soft drink by cabin crew – who then charged him for it.”

[Read more..]

]]> http://www.brandhub.com/blog/ryanair-customer-service-reaches-new-heights/feed/ 0 Nokia Loses Rank in Smartphone Sector http://www.brandhub.com/blog/nokia-loses-rank-in-smartphone-sector/?utm_source=rss&utm_medium=rss&utm_campaign=nokia-loses-rank-in-smartphone-sector http://www.brandhub.com/blog/nokia-loses-rank-in-smartphone-sector/#comments Tue, 02 Aug 2011 02:52:10 +0000 admin http://www.brandhub.com/blog/?p=1101

How swift the game has changed for Nokia. Now the battle for number one smart phone brand has begun.

[Read more..]

]]> http://www.brandhub.com/blog/nokia-loses-rank-in-smartphone-sector/feed/ 0